How Should You Price Your Services Without Selling Out?

Discover your ideal ethical pricing strategy and get personalised results to build your business.

Question 1 of 10
What drives you most in your business?
Building a sustainable income that supports my current lifestyle
Creating a thriving business with healthy profit margins
Making my services accessible to diverse communities
Being recognised and compensated for my true expertise
Question 2 of 10
How do you feel about your current pricing?
I'm not sure if I'm charging enough to reach my income goals
I need to better understand ways to cut costs and increase profit
I want to help more people but price feels like a barrier
I struggle with confidence around charging what I'm worth
Question 3 of 10
What matters most when setting your prices?
Reaching a specific annual income for my living expenses
Covering all my costs plus building reserves to invest
Making my work available to those in different financial situations
Accurately reflecting the transformation I provide
Question 4 of 10
How do you track your business finances?
I focus on total income and hours worked over the month
I carefully track income, expenses, and profit per service
I offer flexible payment to clients so tracking is inconsistent
I don't track much - I price based on intuition
Question 5 of 10
What's your ideal work schedule?
Defined hours per week with guaranteed income
Flexible schedule with plenty of profit per project
Happy to vary my schedule to accommodate different clients
Fewer hours and clients with a premium service
Question 6 of 10
How do you view discounts and special offers?
I avoid them completely - they reduce my target income
I calculate them carefully to protect profit margins
I offer different prices to make sure people can buy from me
I rarely discount because my value is consistent
Question 7 of 10
What's your biggest pricing challenge?
Having a financial goal I need to hit but not knowing if my rates are enough
Unexpected expenses and hidden costs I forget to predict
Wanting to help everyone and not sticking to my prices
Knowing I offer a premium service but feeling uncomfortable with premium pricing
Question 8 of 10
How do you want people to perceive your services?
Reliable and easy to understand
Professional with clear value and results
Welcoming and inclusive for all
Transformative and worth the investment
Question 9 of 10
What knowledge would make you feel most confident in your pricing?
I have a clear pricing formula based on income goals and hours
I know all my costs are covered with profit built in
I can offer multiple price options that serve different customers
I trust my expertise justifies premium rates
Question 10 of 10
What does success look like for your business?
Consistent monthly income I can count on
Healthy business with cash reserves and investment
Serving a diverse, vibrant community
Being sought after for my unique gifts

Calculating your personalized pricing strategy...

Ethical Abundance Starts Here

Your Next Steps:

You have a gift to offer to the world - and you deserve to get paid for it.
The Soulful Pricing Playbook

Improve your pricing in 28 days.

The Soulful Pricing Playbook is a guide to the right mindset, right language, and right behaviours you need to improve your pricing strategy for good.

It teaches you 11 repeatable, easy-to-use pricing frameworks with guidance on how to choose the right one for your business, plus a 28 day plan to put it into action.

Learn More